Posts Tagged: Mark Gaskell
While serving as a Peace Corps volunteer in Venezuela, Mark Gaskell got his first experience with thriving coffee plantations. Years later, as a UC Cooperative Extension advisor to small-scale farmers in California, he wondered whether coffee could be a viable specialty crop for Central Coast farmers.
Gaskell established transplants in 2001 and discovered that the sub-tropical plants could thrive in the Golden State, reported Jodi Helmer on Valley Public Radio's The Salt.
Local farmers embraced the idea of California coffee and started planting their own crops. The burgeoning state industry now boasts 30 farms growing more than 30,000 coffee trees.
California coffee is selling for as much as $60 per pound. "A single cup sold for $18. The coffee sold out within two weeks," the VPR story said.
Until recently, American coffee was grown commercially only in Hawaii. To make the most of their precious water, California farmers have begun experimenting with coffee plantings and producing beans that fetch a premium.
“There are about 30,000 coffee trees now planted on about 30 farms and that acreage will continue to grow during 2018 with programmed new plantings,” said Mark Gaskell, UC Cooperative Extension advisor who works with coffee growers in Santa Barbara and San Luis Obispo counties. “Only a relatively small amount of the planted acreage is now producing, but the market interest and demand continue to outpace anticipated new production for the foreseeable future.”
At the Coffee Summit, participants will learn about new opportunities for this high-value crop from industry professionals. Summit topics will include development of estate coffee, coffee production, pests and diseases, processing methods and marketing.
Coffee is planted from Morro Bay to San Diego, with production concentrated in Santa Barbara, Ventura and San Diego counties, according to Gaskell.
California coffee industry leaders from Santa Barbara and San Diego counties and agriculture professionals with University of California Cooperative Extension, University of Hawaii and U.S. Department of Agriculture will give presentations and answer questions.
Good Land Organics grower Jay Ruskey, who has been growing coffee in Santa Barbara County since 2002, and Gaskell will discuss growing coffee in California.
Based on their coffee variety research trials, UC Cooperative Extension advisors Ramiro Lobo and Gary Bender, both based in San Diego County, and Duncan McKee of Cal Poly Pomona will discuss which varieties are suitable for production in California.
“We are working collaboratively with UC Cooperative Extension to determine the best coffee varieties for our area,” said Valerie J. Mellano, Cal Poly Pomona professor and chair of the Plant Science Department. “Much of the California coffee is grown along the more coastal areas, but we are really interested in determining what will do well in the more inland areas, where it is a little hotter in the summer and a little colder in the winter.
“We are starting the second year of our trial and will be able to see how certain varieties hold up in the colder weather this winter, but we will not have any coffee yield data for a couple more years.”
Andy Mullins of Frinj Coffee, a cooperative of 24 farms including Good Land Organics, will discuss business and marketing opportunities for new California coffee growers.
The Inaugural Coffee Summit will be hosted by the Huntley College of Agriculture on Jan. 18, from 8 a.m. to 4 p.m., at the AgriScapes Conference Center at Cal Poly Pomona. Registration is $75 and includes a continental breakfast, lunch and coffee tasting. For more information and registration, visit http://bit.ly/2jtXyFP.
Your coffee is from where? California https://www.nytimes.com/2017/05/26/business/your-coffee-is-from-where-california.html?_r=0
Farmer breaks ground with California-grown coffee success https://www.cbsnews.com/videos/18-cup-of-california-grown-coffee-sparks-industry-interest/
The UC system's goal to purchase 20 percent of its food from sustainable sources by 2020, one of the efforts connected to the UC Global Food Initiative, has already been achieved four years early, reported Scott Thill on Civil Eats.
The residence dining halls purchased 22 percent of their food from sustainable sources and five UC medical centers have reached 20 percent.
"I think our challenge going forward is realizing that 20 percent is considered a minimum-level threshold," said Tim Garlarneau, co-chair of the UC Sustainable Food Service Working Group and co-chair of the UC Global Food Initiative's Food Access and Security Subcommittee.
One way the article suggested to make more progress in sustainable food procurement is to purchase popular foods – like coffee – from growers in California, where the bean isn't typically grown. UC Cooperative Extension advisor Mark Gaskell said that he expects to see more coffee plantings and increased overall coffee acreage in central and southern California.
“This will always be a niche crop on small farms in California destined for high-value niche markets, but fortunately we have clearly demonstrated that very high-quality coffee can be produced in California,” he said.
Garlarneau notes that crops like coffee and bananas are better grown and sourced fairly from abroad while UC focuses on local sources for California-grown foods.
Systemwide coordination for purchasing higher costing food products (such as meats) that can meet campus and medical center specifications and demonstrate increased sustainability will require going out to bid to larger entities to meet the demand. As an example, Garlarneau shared UC's Sea to Table commitment to support small-scale fisherfolk to complement larger company offerings of sustainable tunafish and other seafood.
NPR's Valley Public Radio ran a story about salt buildup in almond orchards. Without rainfall to move salts below almond trees' rootzone, harmful levels of salinity are building up in the soil. “We've been seeing this increasing problem over the past couple years, due to the lack of winter rain, of sodium burn or salt burn on leaves," said UC ANR Cooperative Extension farm advisor David Doll. “Rain will do it (leach salts) naturally for us, but if we don't get rain we've been encouraging farmers to actually fill the profile with irrigation water, whatever they can by December. And then hopefully whatever rain we do get will help aid with the flushing of the root system of the tree.”
KCOY,KEYT andKKFX TV in Santa Maria ran a story on new technologies being used by a local strawberry farmer to irrigate efficiently. The farmer installed microsprinklers and moisture sensors on his strawberry field to monitor water and fertilizer inputs. Mark Gaskell, UC ANR Cooperative Extension farm advisor, developed the technology. "By identifying and carefully documenting how much water or nutrients are lost or how much variation there is, a grower can modify their management so that they can be more efficient when applying water," Gaskell said.
KQED Science posted an eight-minute interview with UCANR Cooperative Extension urban forestry advisor Igor Laćan. He explained how to irrigate young and mature trees so they won't die during the drought. Why protect trees, even as lawns are turning brown? Laćan says they boost property values, provide shade, filter the air and makes cities more “livable.”
Scientific American ran a story about the wildfire that swept across I-15 in Southern California last week, setting dozens of vehicles on fire. Firefighters were puzzled by the rapid spread of the fire. “There are two factors that help fires spread - winds and topography,” explained Scott L. Stephens, a professor of fire science in the Department of Environmental Science, Policy and Management at UC Berkeley. “The thing about wind is, it can change so quickly and the fire will change with it — it can happen in 15 seconds,” Stephens said. A fire can also race up a slope very rapidly, he added.
More than 600 Californians convened in San Diego last week for the annual California Small Farm Conference, which connected farmers, ranchers and farmers market managers as they addressed the drought, farm bill, specialty crops, changing laws and marketing, reported Katie Thisdell in The Daily Transcript.
A host of UC Agriculture and Natural Resources academics took part by offering workshops, presentations and field courses. The conference also included presentations from innovative and entrepreneurial farmers trying to find new avenues to success.
Among them were Jay Ruskey, who owns Good Land Organics in Goleta. He has worked closely with Mark Gaskell, a UC ANR Cooperative Extension farm adviser in Santa Barbara and San Luis Obispo counties, to develop a viable coffee production system in the Golden State.
Ruskey has been growing coffee plants under avocado trees in coastal areas with farmers from Morro Bay to Oceanside, and has plans to market and brand a California-grown coffee that he says can rival Kona coffee. According to the article, his coffee has sold for as much as $90 per pound.
Former California Secretary of Agriculture A. G. Kawamura addressed the conferences on Skype from Abu Dhabi, where he was speaking at the Global Forum for Innovations in Agriculture.
“Whether you're large or small, whether you're organic or conventional, many of these challenges we face, we all face together,” Kawamura said. “This agricultural renaissance, if you will, comes at a time when many people are criticizing the food supply and criticizing agriculture. Agriculture is not the problem. As we move forward, agriculture has to be the solution. We see that all over the world, and all over our country exciting things are happening."